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SE InSight
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What is SE InSight Software?
SE InSight is a Windows-based marketing application that delivers valuable and useful data to American Express Merchants, and is organized into two reports:

Business Profile

Summarizes your American Express spending activity by Cardmember segment, and compares it to competitive spending in your market area.

Cardmember Origin

Ranks the top geographic area of your Cardmembers (by zip code, SMSA, DMA, and country), and compares your spending activity to the competitive marketplace

What can SE InSight do for your business?
  • Evaluate your business' performance vs. the competitive marketplace
  • Target your most profitable customers
  • Determine which markets your customers come from
  • Support development and evaluation of targeted promotions (e.g., direct mail, advertising)
  • Track Cardmember spending over time (seasonality)
  • Allow monthly data access via modem through easy-to-use Windows-based software
  • Customize reports with the click of a mouse so you view only the data you need
  • Chart, graph, and print reports; export to other PC applications (such as a spreadsheet)
  • Support trending of data by date ranges

 

For more information or to order, call 1-877-888-4153 ext. 2365,
or call Pat Hagan, American Express, 1-800-609-8301.
Visit the American Express Website

$195.00 Annually  

SPECIAL REBATE
FOR MRA MEMBERS*

*$70 Rebated in American Express Gift Cheques

SE InSight Information

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