|

Express
2200 Terminals
Express
2200 Wireless
Express
4200 Terminal
Online
Debit & Check Services

SE
InSight
SE
InSight Headquarters
SE
Workstation


|
| What
is SE InSight Software? |
|
| SE
InSight is a Windows-based
marketing application that
delivers valuable and useful
data to American Express Merchants,
and is organized into two
reports: |
|
Business
Profile
Summarizes
your American Express spending
activity by Cardmember segment,
and compares it to competitive
spending in your market
area.
|
|
|
|
|
Cardmember
Origin
Ranks
the top geographic area
of your Cardmembers (by
zip code, SMSA, DMA, and
country), and compares your
spending activity to the
competitive marketplace
|
|
|
|
|
|
| What
can SE InSight do for
your business? |
- Evaluate
your business' performance
vs. the competitive marketplace
- Target
your most profitable customers
- Determine
which markets your customers
come from
- Support
development and evaluation
of targeted promotions
(e.g., direct mail, advertising)
- Track
Cardmember spending over
time (seasonality)
- Allow
monthly data access via
modem through easy-to-use
Windows-based software
- Customize
reports with the click
of a mouse so you view
only the data you need
- Chart,
graph, and print reports;
export to other PC applications
(such as a spreadsheet)
- Support
trending of data by date
ranges
|
For
more information
or to order, call
1-877-888-4153
ext. 2365,
or call Pat
Hagan, American
Express, 1-800-609-8301.
Visit the American
Express Website
$195.00
Annually
SPECIAL
REBATE
FOR MRA MEMBERS*
*$70 Rebated
in American Express
Gift Cheques
SE
InSight Information Contents © 2000, American Express
|
|