Soundtrack
Elevate Your Guest Experience with Soundtrack
What is Soundtrack?
Music is more than background noise; it’s a powerful part of your brand. The right music can shape how customers feel, how long they stay, and how much they spend. Soundtrack helps restaurants play fully licensed, brand-aligned music that enhances the guest experience and supports your bottom line. Research shows that playing music that reflects your brand values leads to higher sales compared to playing random popular songs. Even better results come from mixing well-known tracks with lesser-known songs that still fit your brand identity.
Founded in 2013 as a joint venture with Spotify, Soundtrack was created to solve one major problem: personal streaming services are not legal for commercial use. Today, Soundtrack is an independent company and a leading provider of licensed background music for businesses worldwide, serving organizations across 75+ countries. The platform is:
- 100% legal for commercial use
- Easy to manage across one or multiple locations
- Designed to fairly compensate all rights holders
Soundtrack's Key Features Designed for Restaurant Operations
Smart Scheduling
Plan your music in advance using an easy drag-and-drop scheduler. Create different moods for:
- Breakfast, lunch, and dinner
- Weekdays vs. weekends
- Special events or promotions
Set it once, and let it run automatically.
Explicit Lyrics Filter
With a simple toggle, choose whether your music is:
- Family-friendly, or
- Allowed to include explicit lyrics
Perfect for adjusting music based on time of day or audience.
Centralized Admin for Multi-Location Operators
Soundtrack is structured for easy organization:
- Company – your full organization
- Locations – each physical restaurant
- Zones – different areas (bar, dining room, patio, etc.)
Each zone can play its own unique music stream, all managed from one dashboard.
Ready to Upgrade Your Restaurant’s Sound?
As an MRA member, you have access to Soundtrack as part of your membership benefits. It’s an easy, impactful way to strengthen your brand and create a better experience for every guest who walks through your doors.
